Testimonials

In their words.

Recommendations from the people I've managed, worked beside and worked for, from my first internship to the C-suite. All from LinkedIn.

"I can confidently say that she is the best manager I've ever had!"
Michelle Wu · reported to Irina

As a leader

From the people I've managed.

  • "Irina has guided me through an intense business reorganization via a strong, clear and personal leadership style where I was able to follow her examples while being able to take full ownership of my work/development at the same time. She was a rockstar!"

    Roxanne Latupella

    Performance Marketing, Body&Fit · reported to Irina

  • "Her dedication, energy, kindness and sharpness set her apart, making her an invaluable asset to any team."

    Michelle Wu

    E-commerce & Marketplace Manager · reported to Irina

  • "Irina is one of the best leaders I have worked with. She is extremely sharp, a very fast thinker and a real team-player that cares about others. I love her passion for data and her analytics skills."

    Kevin Steba

    Body&Fit · reported to Irina

  • "What struck me from day one was Irina's sheer drive and ambition for paid and earned media. Her ability to develop multifaceted strategy using a wide base of knowledge across all digital channels is exceptional…"

    Chris Watson-Shaw

    now Managing Director, WeDiscover · reported to Irina

  • "She is always straight on point and thinks critical and fast. Her communication is very clear and precise… I was growing rapidly and wish I could learn more."

    Igor Zadorozhnyy

    Integrated Marketing Manager · reported to Irina

As a partner

From peers, partners and the people I reported to.

  • "What truly sets Irina apart is her unique combination of strategic vision, a comprehensive understanding of all marketing channels, and the ability to rapidly deliver results in a structured way."

    Laurens Priem

    ex-McKinsey, CRO at Naduvi · managed Irina

  • "It's rare to find a marketer like Irina who has a deep knowledge of E-commerce, Performance marketing and also knows how to build/grow an inspiring brand and protect it. Irina knows well how to work with and manage senior stakeholders."

    Sophie Gaffré

    Head of Brand, Body&Fit · same team

  • "She is an expert in Digital, E-Commerce and Performance Marketing and capable to influence stakeholders to achieve best results. I am convinced that Irina will excel in every role she takes on and would hire her on the spot."

    Natalia Jablonka

    E-Commerce & Digital Leader · Body&Fit

  • "Throughout every stage of the migrations, everyone involved benefited from Irina's rare combination of deep technical expertise and great business acumen."

    Tom Bennet

    Domain migration for Tommy Hilfiger & Calvin Klein · partner agency

Where it started

Early signs.

  • "She has proven herself as a very dedicated SEO analytics expert and great team player, always eager to learn!"

    Marco Muijsert

    Philips Digital Services · managed Irina

  • "Within a very short time she took charge of the fulfillment process of the Video SEO product… Her drive and enthusiasm are exceptional."

    Gyula Polonyi

    Spotzer · managed Irina

  • "With a crossover focus on best practices, market knowledge, efficiency and the will to learn, she delivers excellent work."

    Magni Kjellesvik-Grote

    Spotzer · same team

  • "Her attention to detail, strong communication skills and a warm personality make her suitable for a variety of roles."

    Shivangi Sharma

    Philips central e-commerce team

  • "I think she is a talent to watch, whatever she plans on doing whether it is SEO, Analytics, overall Online Marketing or all at once."

    Marleen Persoon-Wilting

    managed Irina

Next step

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